Long product use spans between claim and reality – First results of the 2019 survey

During the Christmas season, the electronics industry booms as well as the desire to treat one’s loved ones with the latest products. As a consequence, many devices that are still functional are being replaced.

But it is not only during the Christmas season that the life and use span of electrical appliances ends prematurely, even though they are still functional. And this despite the fact that – as the current representative survey by the OHA research group shows – the longest possible use of appliances is seen as socially desirable and as an important contribution to environmental protection. The orientation towards novelty (“newism”), routines in handling equipment and various structural and individual obstacles can contribute to the fact that the desired action is not consistently implemented. The first descriptive results of the survey can be found here.

Leave a Reply

Your email address will not be published. Required fields are marked *